TP Vision is the company selling televisions under the Philips brand. They launched their first 4K Oled television with its iconic Ambilight Technology. Philips 55-inch 901F television has Perfect Pixel Ultra HD engine and produces superior black levels than most of the other brands in this segment, the company said in its release. The Perfect Pixel Ultra HD engine has the processing power of 4 billion pixels. It allows the system to monitor and adjust individual pixels for sharpness and brightness, the company said in its release.

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With the help of Philips Ambilight technology, the television produces lights from its three sides in accordance with the colors appear on the screen. This television also comes with Android smart TV, which gives you access to all TV oriented apps, services, and content from Google Play.

The pricing and the availability for the television has not been disclosed by the company yet.

Philips also announced its new lightning product at IFA. Philips Hue motion sensor detects the movements made by the people inside the house and according to the time of day, it ensures that there is appropriate lighting for you to move around in the house. Philips Hue devices already have the ability to be controlled by use commands as well as other smart devise and wearables.

The company also announced Fidelio B8 Soundbar with Dolby Atmos. It features a network of 18 speakers and aims to make a home theater at your own home. “By combining Philips’ proprietary Ambisound technology, the B8 Soundbar delivers full 5.1.2 surround sound from forward firing speakers,” the company said in its press release.

Philips Fidelio B8 Soundbar will be available in October at an expected retail price of EUR 999 (roughly Rs. 74,700).

Philips also unveiled the PixelPop Bluetooth speakers which claims to deliver big bass and clarity sound. This Bluetooth speaker is also water resistant and the expected retail price for Philips PixelPop is EUR 39 (roughly Rs. 2,900).

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