We are going to witness a war between three major e-commerce website’s in India by early next month. Flipkart announced their Big Billion Day sale to be conducted from October 2nd to 6th few days ago. Followed by this Snapdeal also revealed their plan to run the mega Unbox Diwali Sale from October 2nd, the same date of Flipkart’s sale. Amazon may also reveal their Great Indian Festival to take on Flipkart’s Big Billion Day.
Unbox Diwali sale
This is the first time Snapdeal is organizing a Diwali Sale, it will be good for their re-branding campaign. The Unbox Diwali sale will start from 2nd October to 6th, and will include exiting offers and deals across most categories. Customers that make purchases with any debit or credit card will get an additional 10% discount.
Snapdeal has recently announced free shipping, next day deliveries, enhanced quality checks and an extended return period through its premium services bundle, Snapdeal Gold.
“This Diwali season, we will provide our consumers millions of opportunities to ‘Unbox’ their aspirations while availing exciting offers, including the chance to save still more through our partnership with leading banks. Our superfast deliveries and free shipping options through Snapdeal Gold will add further sparkle to the festive offerings,”
said Saurabh Bansal, VP & Head of Categories at Snapdeal.
On the last year’s Big Billion Day sale, Flipkart sold goods worth over $300 million, it was held from 13th to 17th October 2015.
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