Just like other competitors, BSNL is also making changes to their data and Voice tariff plans. On Wednesday, BSNL announced unlimited 3G mobile data plan for Rs.1099 and doubled data limit in some existing plans.
“Due to improvement in network, BSNL has been gaining customers. We are now first in the industry to offer unlimited 3G plan for Rs. 1,099 without reduction in speed. This will rejoice [sic] our customers and help them experience improved BSNL networks, the plan has validity of 30 days and is equivalent to 100 percent increase in data benefits to subscribers,” BSNL Chairman and Managing Director Anupam Shrivastava said.
BSNL has doubled 3F data usage for RS.156 plan to 2GB, which is valid for 10 days. The Rs.549 plan from BSNL will now offer 10GB data instead of old 5GB.
“The plan has validity of 30 days and is equivalent to 100 per cent increase in data benefits to subscribers,” said BSNL CMD.
“Last year, BSNL had also facilitated the customer by offering 80 percent cheaper voice tariff. By massive reduction in data tariff and introduction of unlimited data STVs (Special Tariff Vouchers), BSNL hopes to serve data customers, mainly the youth segment in a much better way,” BSNL Board Director (CM) RK Mittal said.
Last month, Airtel, Idea and Vodafone also increased data usage limit in their 3G/4G plans by up to 67 percent. This is clearly due to the threat from Reliance Jio, which is currently offering 90 days Jio Preview Offer with unlimited data and voice benefits.